Check these 2 ads from the same company (KOOVS.COM), may be designed by 2 different people and went live without a quality check.
1. the original ad on the company website.V/S
2. the Youtube homepage banner ad.
Why such a quality difference and change of style between 1 and 2?
The message and typographic impact are lost, contrast and focus are completely diverted on “UNDER” instead of “799” (which was the original idea), why to invest in putting a banner ad on youtube homepage without a good designer’s review, isn’t it a waste of money and overall productivity?
Let me know your thoughts in the comments below 🙂