Top 7 books to start career in Product/ UI / UX design.

Here are the 7 best design books that i have read so far and personally recommend for all upcoming designers and practicing design professionals. Design of Everyday Things Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push,

Aiming the bottom of pyramid

Today, I just had a visit to the local supermarket and was surprised to see how different established brands are changing and adjusting themselves to Indian markets,  reducing the entry level barriers by introducing newer smaller packaging.  never imagined Pepsi and Pringles coming in such small size packs.

Hello, I am Akshay Khandalkar, a user experience designer based out of Bangalore, INDIA

This is my portfolio cum blog where i update my work and share ideas. i love to talk about design and how it’s shaping the world around us. when i am not designing i love to mentor design school students and do career counselling via Quora and Facebook.